Best Practices - Ghostwriting and Speakers Bureaus

Ghostwriting and Speakers Bureaus

Ghostwriting and speakers’ bureaus present work created to further industry marketing goals as the independent work of leaders in academic medicine. Ghostwritten articles appear to be authored by a prominent physician, but are in fact the work of an industry employee or a freelancer working closely with a pharmaceutical, medical device, or medical education and communication company. Speakers’ bureaus are speaking events where physicians give presentations based largely or entirely on material provided by a pharmaceutical or medical device company. The role of industry in organizing the data, and drafting the article is obscured by excluding the true author, and only including the apparently independent academic physician.

Policy considerations

• Ensuring faculty members only participate in legitimate speaking engagements
• There is no room for industry ghostwriting in an academic environment

 Model Policies

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